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Great Software from Great Requirements: A Software Best Practice

I’m not in love with “requirements”. There are some who think that “Requirements” are the be-all and end-all for building great software.  They’re not wrong, but they are off by a third of a bubble....

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Software Best Practices: Use Cases Are for Everyone

Use Cases are far too valuable to be relegated to the Project Manager niche. They're essential to understanding how software is used by the customer, and are an invaluable communication tool which...

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Successful Software Best Practices: Requirements

Great software companies come from creating and bringing to market (with a great “go to market” strategy) quality software that solves one or more significant problems for an appropriately chosen...

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Worst Product Management Practices: Part 1

Every marketer strives to be sales-driven. However, that doesn’t mean that you should embrace a product management discipline that includes changing the product every time a new sales opportunity...

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Do You Infect Customers with Sick Software?

Sick software is easy to identify if you're objective. Sick software damages the companies that produce it as well as those who purchase the software. Typically in such chaotic product management...

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Product Positioning – Do You Have it Backwards?

First of all, let me explode one common misconception. Product positioning is not something you do once the product is built. Product positioning isn’t meant to be kept a secret, nicely isolated from...

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The 1st Commandment of Software: Know Thy Customer

Far too many key people at software companies don’t have a clue about their customers. It’s a Software Worst Practice. It's closely related to another serious Software Sin: no clue of who the "target...

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$3 Trillion Problem: Three Best Practices for Today's Dirty Data Pandemic

Incorrect, inconsistent, fraudulent and redundant data cost the U.S. economy over $3 Trillion a year - an astounding figure that is over twice the amount of the 2011 Federal Deficit. In survey after...

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Maximizing Crowdsourcing Success

After the publication of “Crowdsourcing – A Best Practice or a Worst Practice”, I had some back and forth conversations with Jim McKeown and Jack Hughes (Communications Director and TopCoder founder,...

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Crowdsourcing - A Best Practice or a Worst Practice?

I am neither pro-crowdsourcing nor anti-crowdsourcing. Some projects are crowdsource-appropriate, and some are not. How do you tell the difference? What are the advantages and disadvantages of...

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Netflix: Customer-Driven vs. Driving Customers Away

I’ve been writing about being customer-driven as a best practice. Today, I’m going to write about a different interpretation of that best practice – driving customers away. Arrogance as a Business...

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Netflix: Terror at the Top?

Along with most of the nation, I shook my head at Netflix’s recent announcements and thought “what were they thinking?” Netflix has a reputation of paying well above average, and they can afford the...

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Is Everything I Know About Crowdsourcing Wrong?

A lot of people have preconceptions about what Crowdsourcing is. What are these common preconceptions? Are they wrong? If you haven't heard about Crowdsourcing, you will soon. Crowdsourcing is...

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The Verdict: Did I Get Crowdsourcing All Wrong?

After attending the 2011 TopCoder Open and having a chance to observe, listen, talk and discuss things with all sorts of people, I feel like I got a 360-degree perspective on things. I definitely...

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Why Crowdsourcing Is Stupid

After talking to dozens and dozens of people and companies, I've come to the conclusion that "Crowdsourcing" is stupid. It's simply useless. As you might know from some of my previous writing, I've...

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Stupidest Technology Category Award: "Crowdsourcing"

We are a society obsessed with labels. When applied to similarly functioning software, a label that "sticks" becomes a category - like Business Intelligence software. Categories are supposed to help us...

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How to Ruin Your Business in One Move - "Pull a Netflix"

Bank of America appears to think that Netflix has done a good job lately - imitating Netflix customer management practices. Let's face it, Bank of America hasn't exactly been the paradigm of good...

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Why Is IT Project Failure Always an Option?

If you are not spending more time understanding your customers—and developing tightly scoped requirements to make great software to meet their real needs, not some imagined “needs mash-up” cobbled...

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Stupidest Technology Category Award for 2011: "Crowdsourcing"

We are a society obsessed with labels. When applied to similarly functioning software, a label that "sticks" becomes a category - like Business Intelligence software. Categories are supposed to help us...

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The Verdict - Did I Get "Crowdsourcing" All Wrong?

After attending the 2011 TopCoder Open and having a chance to observe, listen, talk and discuss things with all sorts of people, I feel like I got a 360-degree perspective on things. I definitely...

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